Becky G Fabletics

Recently, we collaborated with Becky G and Fabletics. Our client, Becky G, is an internationally recognized singer, songwriter, and actress. This exclusive event celebrated her collaboration with Fabletics, offering fans and brand supporters an opportunity to engage with her in a dynamic, interactive environment. Our customized paleta cart added an extra layer of excitement, making the event both visually stunning and deliciously memorable.

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Treats Served: At a recent event in Los Angeles, we provided a delicious assortment of custom treats for singer and songwriter Becky G, known for her hit single Shower and her collaboration with Fabletics athletic clothing. Guests enjoyed our refreshing aguas frescas in flavors like Strawberry Lemonade, POG (Passionfruit, Orange, Guava), Hibiscus, and Mixed Berry. In addition to these vibrant drinks, we served fresh-cut fruit topped with Tajín and warm churros, ensuring a variety of options to delight every guest.

Custom Details: For this event, we designed a fully custom-wrapped paleta cart that perfectly matched Becky G’s brand aesthetic. Alongside the cart, we provided custom-labeled bottles and event-themed decorations to enhance the guest experience. Every detail was carefully curated to align with the event’s branding and create a visually cohesive and engaging activation. Our ability to design and execute fully branded dessert experiences ensures maximum impact for any corporate or experiential marketing event.

Agency Collaboration: This activation was made possible through our collaboration with a top experiential marketing agency, which specializes in creating immersive brand experiences. We worked closely with their team to ensure that every aspect of the dessert cart setup reflected Becky G’s partnership with Fabletics, seamlessly integrating our treats into the larger brand experience.