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SONY

Sony Brand Activation Dessert Cart
Sony Brand Activation Custom Treat
The Objective:

We were recently hired by Bloomingdale’s for two unique weekends of complimentary treats for customers. The first weekend was for Agua Frescas and the second weekend was for pastries which included a variety of gluten-free and vegan options. 

Event Overview:

We were recently hired to bring a touch of sweetness to the screening of "Harold and the Purple Crayon" at The Culver Theater. As guests entered the event, they were greeted with a delightful surprise—gelato served in either a cup or cone, perfectly branded to match the event's purple theme.

Treats Served: For this special occasion, we created a custom purple vanilla gelato, offering guests a unique and flavorful experience. To make it even more memorable, we provided a variety of fun toppings, including sprinkles, marshmallows, and chocolate chips, allowing guests to personalize their dessert.

Custom Details: The client went all out with branding, ensuring everything from the cart to the cups matched the purple theme of the event. The cart was fully wrapped in custom branding, making it a standout feature of the evening. The gelato cups were also branded, adding an extra layer of detail that tied the entire experience together.

Agency Collaboration: We worked closely with Sony behind this event to ensure every detail was executed flawlessly. Our team handled all aspects of the cart customization, from design to delivery, ensuring the client’s vision was brought to life without a hitch.

Custom Carts for Any Event

Our carts are designed to be both functional and visually appealing, making them the perfect addition to any event. For Sony - Harold the Purple Crayon, we provided custom branding on the cart, treat, and packaging, ensuring that every detail aligned with the movie image and branding guidelines. Our carts are versatile and can be used for a variety of treats, from refreshing beverages to gourmet desserts.

At The Cart Collective, we handle everything in-house, from design to execution, ensuring a seamless and stress-free experience for our clients. Simply send us your design, and we’ll take care of the rest, providing you with proofs and delivering a fully customized cart ready to impress your guests.

Ready to elevate your next event? Contact us today to discuss how The Cart Collective, in collaboration with agencies like Rock + Paper, can create a unique and unforgettable experience tailored to your needs.

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